Healthcare Innovation
Driven By Research
With a regulatory environment where policymakers are emphasizing usability, and a market where patients are more informed and engaged with their care, understanding and designing for user needs is crucial.
Understanding Context
Given the increasing complexity of healthcare systems, technological advancements, and the renewed focus on healthcare equity, medical products must adapt to the changing context of care.
Learn more about understanding context and designing for user experience →
Understanding Markets
Amidst greater competition, a cautionary economic environment, and global geopolitical uncertainty, healthcare leaders need to stay abreast of the forces of change to drive strategy and product development.
Learn more about competitive benchmarking and trends research →
I believe effective strategy is informed by research and an obsessive desire to learn and adapt.
As a practitioner, I have spent the past fifteen years helping ambitious healthcare organizations grow and succeed through user research and design strategy.